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HealthyPlus Video Campaign
Place
UAE
Project
Global Healthcare Promotional Video
Team
Propulsevideo
Concept, Illustration: Martina Corona
Concept, Animation: Oscar Fernandez
The Project
A global healthcare company launched a new service in the UAE, needing a promotional video to showcase its tech-driven approach to prevention, virtual care, and risk stratification.
User Needs
Individuals and families required clear guidance to manage health risks, understand digital support, and navigate a centralized healthcare system.
The Challenge
Simplifying complex healthcare processes into visuals that a diverse audience could easily grasp, while projecting innovation and trust.
The Solution
I developed storyboards translating technical services into approachable sequences, using modern animation and structured storytelling to highlight benefits.
Reflections
This project strengthened my skills in clarity, inclusivity, and layered visual storytelling.
